Riyadh, Saudi Arabia – Al-Othaim Sport is thrilled to announce a new partnership with EX Sports DMCC, a Dubai-based leader in sports fitness and brand aggregation, to transform the sports and fitness landscape across the Kingdom. Through this collaboration, Al-Othaim Sport will introduce internationally recognized sports brands to over 30 locations within its network of current and upcoming shopping malls.
EX Sports DMCC is renowned for its portfolio of high-profile sports brands, including UrbanBall Academy, TK Elite MMA, Taekwondo.Fit, and Muaythai.Fit, each of which has become a mainstay in the fitness world and boasts influential ambassadors such as freestyle football champion Sean Garnier and MMA figure Tam Khan. The agreement, structured as a Build-Operate-Transfer (BOT) model, positions EX Sports to develop, operate, and eventually transfer these sports centers, enhancing Al Othaim’s mall destinations with premium fitness and sports offerings tailored to Saudi Arabia’s rapidly growing interest in health, fitness, and competitive sports.
Al-Othaim Sport: Pioneering Family-Centric Fitness and Athletic Development
This partnership is an exciting advancement in Al-Othaim Sport’ vision to create dynamic sports environments that seamlessly integrate family, fitness, and athletic development. Al-Othaim Sport has been at the forefront of reshaping Saudi Arabia’s sports culture, providing family-friendly spaces within Al Othaim Malls that inspire active lifestyles, support talent development, and cultivate a passion for sports across all age groups.
By hosting world-class facilities and internationally recognized sports programs, Al-Othaim Sport is committed to transforming grassroots sports in Saudi Arabia. With a focus on nurturing young Saudi talent and making athletic development accessible to all, these new locations will offer exceptional training opportunities, fostering skills and confidence in the next generation of Saudi athletes. These environments provide the ideal foundation for children to engage with sports, build vital life skills, and develop into confident, healthy adults.
Expanding Access to a Diverse Range of Sports
Through this partnership, visitors to Al Othaim Malls will have access to a range of high-quality sports options, from martial arts to team sports, ensuring that every member of the family finds something to inspire them. Whether it’s a parent looking for a family workout, a child starting a new athletic journey, or an experienced athlete refining their skills, Al-Othaim Sport caters to all ages and abilities in an inspiring, inclusive setting.
With EX Sports DMCC bringing these prestigious brands and training programs to Saudi Arabia, Al-Othaim Sport is not only enhancing its malls but also contributing to a healthier, more active Saudi society. This strategic partnership reflects Al-Othaim Sport’ ongoing mission to elevate the Kingdom’s fitness landscape, empower families, and inspire a lifelong love of sports.
About Al-Othaim Sport
Al-Othaim Sport is redefining the sports landscape in Saudi Arabia by creating world-class sports destinations located within Al Othaim Malls. With a commitment to nurturing talent and promoting active lifestyles, Al-Othaim Sport offers diverse, family-friendly environments where everyone, from young enthusiasts to seasoned athletes, can thrive. By integrating premier sports facilities with a community-focused approach, Al-Othaim Sport is inspiring a healthier, more active future for the Kingdom.
For more information, please visit our website at Al-Othaim Sport.